
Esso "Put a Tiger in Your Tank!" – Enamel Sign
"Put a Tiger in Your Tank!" – Iconic Esso Enamel Sign
Fuel up your decor with this classic 30 cm enamel sign, featuring one of the most famous slogans in advertising history: "Put a Tiger in Your Tank!". This eye-catching sign, with the bold imagery of the iconic Esso Tiger, is a must-have for collectors of vintage petroliana or anyone who appreciates retro advertising.
Introduced in the 1960s, the slogan "Put a Tiger in Your Tank!" became synonymous with Esso's powerful and high-performance fuel. The playful yet strong imagery of the tiger encouraged drivers to feel the extra power and energy that came from using Esso gasoline. This enamel sign is a nostalgic tribute to that era, showcasing the bold colors and timeless charm of classic gas station advertisements.
The History Behind Put a Tiger in Your Tank:
The legendary Esso Tiger and the famous slogan "Put a Tiger in Your Tank" were first introduced in the early 1960s. As cars became faster and more powerful, Esso wanted to market its gasoline as fuel that could boost performance and give drivers more power on the road. The tiger, a symbol of energy and strength, was the perfect mascot. This campaign became one of the most successful in advertising history, solidifying Esso's reputation as a leading fuel brand.
Bring the Esso Tiger into your collection and relive the golden age of motoring with this stunning enamel sign!
Although the quality is slightly lower than our premium TopEmaille® series, these signs retain their charming appearance. Small imperfections such as light scratches, dots or dents on the edges may occur, which contributes to their authentic vintage character. Add a piece of American nostalgia to your interior with these unique signs!
| SKU | IMP-ES-038 |
|---|---|
| Shape | Round |
| Width | 30 cm. |
| Height | 30 cm. |
| Brand | USA Import |













